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Koenig Creative assists Harte-Hanks with development of creative and targeted promotional campaigns for Ci Technology Database

Harte-Hanks is a worldwide, direct marketing company that provides services and shopper advertising opportunities to a wide range of local, regional, national, and international consumer and business-to-business marketers. Their flagship product, The CI Technology Database™ (CITDB), tracks technology installations, business demographics and key decision makers at more than 600,000 locations in 25 countries in North America, Latin America and Europe.

Harte-Hanks contacted Koenig Creative in 2006 to assist with a new direct mail program for the CiTDB that would target marquee technology accounts such as Sun, Microsoft and Cisco. Based on the success of a creative "Treasure Map in a Bottle" theme, Harte-Hanks have worked with Koenig Creative on multiple campaigns - always stretching the creative boundaries - to ensure that their message is communicated.

"Koenig Creative has been a trusted partner of Harte-Hanks Market Intelligence for over two years now. Scott and his team have been the inspiration and perspiration for some of our most creative and effective campaigns. Their service level, flexibility and professionalism are terrific; they are always our first call."

> To view samples of our work for Harte-Hanks and other clients,
visit our Direct Mail Portfolio